Explore How TikTok media buying works, where we break down the entire process into manageable steps. From setting up your TikTok Ads Manager account to creating your first ad, our comprehensive articles provide a clear overview. We discuss various ad formats available on TikTok, such as In-Feed Ads, Branded Hashtag Challenges, and TopView, explaining how each format fits different marketing objectives. By understanding the mechanics of TikTok media buying, you'll be better positioned to launch campaigns that truly resonate with your audience.

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